KEPENTINGAN NASIONAL JEPANG MELALUI KEBIJAKAN COOL JAPAN TERHADAP AMERIKA SERIKAT PADA TAHUN 2020 - 2023
Abstract
Japan which has experienced a bubble economy, in fact regains its strength to rise through popular culture such as anime, manga, popular music, food, electronics, etcetera, which those popular cultures have made Japan become one of the World’s Largest Economies. Through this popular culture, Japan has formed Cool Japan policy in promoting its creative industries to the international community. In its implementation during the Covid-19 Pandemic, Cool Japan is an effort made by Japan related to the conflict that occurred between Japan and China, as well as the situations and economic conditions of Japan during the Covid-19 Pandemic in 2020-2023, which caused problems for Japan’s national security and made Japan realize the importance of bilateral cooperation with the United States through cultural diplomacy.
This study aims to analyze the national interests that pursued by Japan through Cool Japan policy towards United States. This analysis is based on a framework neorealism paradigm, the concept of bilateral cooperation, national interest, and cultural diplomacy. This research was conducted using a qualitative approach where the data sources were obtained from literature such as books, journals, articles, and documents related to the research. From this analysis, it was found that Japan’s national interests was based on an effort of self-protection in dispute between Japan and China during Covid-19 Pandemic, the potential of economic recovery through relations with US, the benefits of long term cooperation, efforts to build soft power stronger, and Japan’s desire to become a role model for other countries in utilize culture with modern elements and the latest technology as one of the economic power, as well as efforts to maintain Japan’s ideology and values which bring benefits to Japan in the future.
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